Ready-Made Portfolios – Hargreaves, Fidelity & Nutmeg

Readymade Portfolios

Today we’re going to look at Portfolio+, the new offering from Hargreaves Lansdown (HL), and compare it with similar products from some of its competitors.

This post is part of a series of articles on Robo Advisors and Ready-Made Portfolios. You can find links to all of the articles – plus a live spreadsheet summarising our findings – here.

HL Portfolio+

Hargeaves Lansdown

HL Portfolio+ is aimed at investors who don’t want to pay for advice. HL claim that you can set up your account in 10 minute online. Minimum investment is £1K, and the portfolios can be held as a  ISA, SIPP, Junior ISA or in a taxable fund account.

You need to choose between growth or income, and then set a risk level (conservative, balanced or adventurous). This then points you at one of six portfolios:

  1. Adventurous Income: designed to generate a rising dividend income, plus capital growth. Mostly UK shares, but some overseas investments. The estimated yield is 3.03%.
    Adventurous income
    Adventurous income graph
  2. Balanced Income: mixture of shares and bonds, aiming for income and capital growth with less volatility. Yield estimated at 3.03%.
  3. Conservative Income: an income portfolio diversified across shares, bonds and total return funds to reduce risk. Estimated yield of 2.38%.
    Conservative Income
    Conservative Income graph
  4. Adventurous Growth: includes exposure to areas with greater growth potential and higher risks, such as emerging markets and smaller companies.
    Adventurous growth
    Adventurous growth graph
  5. Balanced Growth: mixture of shares, bonds and total return funds, to be less volatile.
  6. Conservative Growth: diversified across a number of different investment areas to manage risk, such as shares, bonds and total return funds.
    Conservative growth
    Conservative growth graph

All of the portfolios are made up of different proportions of five existing HL Multi-Manager funds:

  • Balanced Managed
  • Equity & Bond
  • Income & Growth
  • Special Situations
  • Strategic Bond

Underlying funds

HL fees

Fees range from 1.34% to 1.46%, excluding the 0.45% Vantage platform charge, so 1.79% to 1.91% in total – pretty pricey. The fees include rebalancing twice a year.

Portfolio+ Estimated TER*
Adventurous Income 1.34%
Balanced Income 1.34%
Conservative Income 1.35%
Adventurous Growth 1.46%
Balanced Growth 1.45%
Conservative Growth 1.39%

Apart from the costs, Portfolio+ requires faith in the fund-picking ability of Hargreaves Lansdown’s fund-management team.

You also have to believe in rebalancing. This will probably reduce risk, but in long bull markets, rebalancing every six months could also mean missing out on returns.


Fidelity logo

Fidelity have an offering called Headstart Portfolios. It has a £1K minimum lump-sum investment, and is available through the same tax wrappers as HL Portfolio+, or as a taxable account.

Fidelity process

Investors can choose between eight portfolios.

Fidelity low risk
Fidelity low risk 2

Five are based on risk level, from low to high. These portfolios have fixed asset mixes, but investors can choose which funds they invest in.

Fidelity high risk
Fidelity high risk 2

Three are based on themes.

Fidelity emerging markets

Fidelity emerging markets 2

  1. emerging markets
  2. income
  3. “the two-speed world” (emerging markets vs developed markets)

Fidelity 2 speed world
Fidelity 2 speed world 2

As before, investors can choose which funds they invest in, but in addition, the asset mix is flexible here – each theme has five portfolios within it. For emerging markets and income, the portfolios change the mix between debt and equity.

Two-speed world is a bit different: the slider changes the mix between developed and emerging markets. These portfolios also tend to have more funds than the others – eight for the default portfolio, compared to four elsewhere.

See also:  Robo-advisor Roundup - MunnyPot, Nutmeg & Betterment
Fidelity fees

Charges for Fidelity Headstart are less transparent than for HL Portfolio+, but there doesn’t appear to be a charge for Headstart itself.

Fidelity charges an annual 0.35% on top of the underlying funds, which themselves might be a little cheaper than the “fund-of-funds” approach used by HL.

The page of fund charges I looked at ranged from 0.5% pa to 0.9%pa, so a typical portfolio might work out at just over 1%pa. So a bit cheaper than HL, and possibly as low as you’re going to get for ready-made portfolios of active funds.


nutmeg logo

Nutmeg offers a discretionary service, where all investment decisions are made on behalf of its customers. The minimum investment is £5K, or £1K plus £50 per month.

You can choose between an ISA, a pension and a taxable account. Nutmeg don’t refer to their pension as a SIPP because the investor isn’t making the decisions.

The portfolios are regularly rebalanced, and their track record – as you might imagine when using diversified ETF portfolios – is decent. At all risk levels they come in just below the benchmark.

Nutmeg process

The process begins with choosing settings for time horizon, risk tolerance, and optionally, a target amount of money.

Nutmeg options

The Nutmeg interface is pretty sweet and interactive, allowing you play around with the risk level needed to achieve your goal.

nutmeg interface

I’m less convinced by the asset mix, though – even at level 10 (the maximum risk) I was still 95% allocated to developed market equities.

Lowering the risk level just added back more bonds. I never got above a few per cent of emerging market equities, and 1% of alternative assets.

Nutmeg fees
Nutmeg uses ETFs, rather than OEICs, so its service should be cheaper, but it isn’t for most people.The portfolio charge varies by size:
  • 1% on the minimum investment of £1K / £5K
  • 0.75% on £50K
  • 0.6% on £100K
  • down to 0.3% on portfolios above £500K

ETF fees are claimed to add 0.19%, so a realistic fee for a small investment is 1.19%. With a large pot you could go as low as 0.49%.

This means that for small sums you are paying between 0.6% and 0.72% for HL’s stock-picking, but you can have Fidelity’s active fund portfolio selections for less than Nutmeg’s ETFs. Surely some mistake?


We aren’t comparing apples with apples here

  • HL are offering an actively managed, rebalanced portfolio service
  • Fidelity are helping you to get started with fund selection
  • Nutmeg do something similar to HL, but with ETFs instead of active funds, and with less flexibility

Points to take away include:

  1. HL Portfolio+ is not a major innovation – the portfolios are made up from existing HL multi-manager funds
  2. The product is very expensive, but assuming one of the portfolios is a good fit for what you want you do now get rebalancing thrown in for free
  3. The Fidelity Headstart service is more flexible and a bit cheaper
  4. The pretty Nutmeg interface hides quite a simple asset allocation mechanism
  5. Nutmeg ought to be cheaper still, but isn’t because they are pocketing the difference; if you’re willing to trust them with £500K you would pay a reasonable 0.5% pa.
  6. A DIY ETF portfolio would be cheaper than any of these options
  7. A DIY investment trust portfolio would be as cheap and much more interesting
See also:  Robo-Advisors 6 - Vanguard and Comparators

Until next time.

  1. Lovemoney
  2. Daily Mirror
  3. Hargreaves Lansdown
  4. Fidelity
  5. Nutmeg


Mike is the owner of 7 Circles, and a private investor living in London. He has been managing his own money for 40 years, with some success.

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Ready-Made Portfolios – Hargreaves, Fidelity & Nutmeg

by Mike Rawson time to read: 4 min